CONCORD, N.C. – Happy April Fools’ Day!
Recently, we gathered some Hendrick Motorsports teammates – Alex Bowman, William Byron and No. 48 team crew chief Kevin Meendering – to help welcome a new partner to the organization.
The partner was a brand-new air freshener company, “Fresh-ums.”
The twist? It’s not a real company. And the teammates reading the liners had no idea that we had made it all up.
Check out how it all went down in the video above.