NASHVILLE – NASCAR has revealed its next media rights deal in a Wednesday announcement during Champion’s Week in Nashville, Tennessee.
The seven-year agreements begin with the 2025 NASCAR Cup Series season with four broadcast partners – FOX Sports, NBC Sports, Amazon’s Prime Video and TNT Sports, which is a division of Warner Bros. Discovery. The deals run through the 2031 season.
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FOX Sports will start the 2025 season and carry 14 races, which will include the Clash, the DAYTONA 500 and the All-Star Race. FOX Sports will also carry practice and qualifying for those three events. Five Cup Series events will air on FOX annually, with the rest of their schedule being televised on FS1. In addition, FOX Sports via FS1 will televise all 23 of the NASCAR Craftsman Truck Series races (and carry practice and qualifying for all of its events).
Prime Video is NASCAR’s first fully direct-to-consumer partner. They will carry five midseason races (after the FOX Sports portion) and will also hold exclusive rights to practice and qualifying sessions for the first 19 events of the schedule (except the Clash, DAYTONA 500 and All-Star Race, which as noted will be on FOX Sports). Prime Video is also working with NASCAR Studios on an upcoming documentary around the Garage 56 efforts in the 2023 24 Hours of Le Mans.
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Upon the completion of the Prime Video portion of the schedule, TNT Sports will take over for five midseason races. Those races will be carried on TNT and Max (as part of the B/R Sports Add-On). In addition, practice and qualifying for the final 19 events on the schedule will stream on Max (through the B/R Sports Add-On) and air on truTV. TNT, which last broadcasted a NASCAR race in 2014, had previously had a history with the sport.
NBC Sports will carry the last 14 races of the season, including all of the playoffs and the championship race. Four Cup Series events will air on NBC annually, with the remaining portion of their schedule being televised on USA Network.
"Our goal was to secure long-term stability with an optimized mix of distribution platforms and innovative partners that would allow us to grow the sport while delivering our product to fans wherever they are – and we’ve achieved that today," NASCAR president Steve Phelps said in a release from the sanctioning body. "NASCAR has been a cornerstone property for both new and established platforms for several decades. These agreements demonstrate the staying power of our sport and the consistent, large-scale audience it delivers."
This has been a big year for NASCAR in striking media deals. In July, NASCAR also agreed to a seven-year deal with The CW to carry the full schedule (as well as practice and qualifying) of 33 NASCAR Xfinity Series races, also beginning in 2025.