CONCORD, N.C. – Jeff Gordon’s No. 24 Chevrolet SS is getting a new look for six races this season – starting this weekend at Sonoma Raceway.

AARP Member Advantages will be featured on Gordon’s ride to spread awareness about the many benefits available to AARP members. The special AARP Member Advantages paint scheme is part of Hendrick Motorsports’ existing partnership with Drive to End Hunger, which is AARP and AARP Foundation’s multi-year effort to raise awareness of and support for the fight against older adult hunger.

AARP Member Advantages is a collection of discounts, products and services available to AARP’s millions of members through third party providers. The provider offers include a variety of health products, financial products, travel and leisure products, and life event services.

Including its first race at Sonoma, California, the No. 24 AARP Member Advantages Chevrolet SS will appear in the following Sprint Cup Series races: Kentucky Speedway (July 11), New Hampshire Motor Speedway (July 19), Pocono Raceway (Aug. 2), Dover International Speedway (Oct. 4) and Martinsville Speedway (Nov. 1).

“AARP is passionate about NASCAR, and we know many of our members are dedicated racing fans,” said Dave Austin, vice president, marketing services, at AARP Services, Inc. “This partnership is a great opportunity to get in the driver’s seat and bring awareness of the value, quality and convenience of our program to the NASCAR community.”

“I’ve been fortunate to meet many AARP members over the last few years, and I understand why they’re so loyal,” Gordon said. “The benefits of membership are truly valuable, and I know people enjoy being affiliated with an organization that gives back the way AARP does through Drive to End Hunger and other initiatives.”