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DuPont Extends Sponsorship of Jeff Gordon's No. 24 Team

 

CONCORD, N.C. (Oct. 28, 2010) – Hendrick Motorsports announced today that DuPont will continue its longstanding relationship with four-time NASCAR Sprint Cup Series champion Jeff Gordon with a three-year agreement to remain a primary sponsor of the No. 24 Chevrolet team through the 2013 season.

DuPont, which has maintained a presence on Gordon’s cars since his Sprint Cup debut in November 1992, will have primary paint schemes in 14 races annually beginning next season. The agreement will extend one of NASCAR’s most enduring sponsor-driver relationships into its third decade.

“I can’t remember what it was like to race without DuPont on board,” said Gordon, 39, who with 82 Sprint Cup victories is sixth on NASCAR’s all-time wins list. “We’ve had such an incredible ride together, and I’ve learned so much about how DuPont applies science and innovation to make a positive difference in the world. It means a lot to me to keep it going for at least another three seasons.

“DuPont has supported me throughout my Cup career, and I feel like we have more wins and championships ahead.”

DuPont, which will have prominent brand placement on the No. 24 Chevys in every Sprint Cup race in 2011, 2012 and 2013, will celebrate its 20th anniversary with Gordon and Hendrick Motorsports in November 2012.

“We are proud to continue our relationship with Jeff, Hendrick Motorsports and the No. 24 car. This continues to be a unique opportunity to showcase DuPont innovations,” said Cynthia C. Green, chief marketing officer, DuPont. “We look forward to putting the No. 24 DuPont Chevrolet on the racetrack for another three years and winning more championships with Jeff and Hendrick Motorsports.”

With the exceptions of only auto manufacturer Chevrolet (1984) and tool supplier MAC Tools (1986), DuPont is Hendrick Motorsports’ longest-standing corporate partner. The 2011 Sprint Cup campaign will mark the company’s 19th full season with a presence on the No. 24 Chevys.

“I firmly believe Hendrick Motorsports would not be where we are today without DuPont’s commitment to our company and our sport,” said Rick Hendrick, owner of Hendrick Motorsports. “They took a leap of faith by sponsoring Jeff and the No. 24 team back in 1992, and the relationship has been unbelievable ever since. They are terrific people, and it’s extremely gratifying to continue into our 19th full season together (in 2011).”

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